Filming

Today we went out to film some extra bits for our film but we couldn't because there was exams in the hall. so we weren't able to go and film.

Our Digi pak

One our group members started on doing the digi-pak. To make our digi-pak they decided to use Photoshop to help on editing. Also we decided to get some of the pictures from the music video.

Filming problem

When we started to film everyone chose what they wanted to wear which was okay but we made sure that what ever they picked, that they were able to wear it again incase we needed to film again. Then it came to the point that we did need to re-film the stage scene so we told everyone to wear the same clothes, but during the filming we didnt notice that one of the guitar player wasn't wearing there cardigan.

As you can see everyone else was wearing the same clothes so we didnt think that there was any problem during filming, we didnt realise the problem unit we started to edit and to putting the new footage in.

Editing Process - Final Cut Express

This is the software that we are using to edit our music video and that is Final Cut Express. This is what the timeline looks like on the software.

Photos

 These are some of the location that we decided to film at. Before we got there we said we had to have one land mark so we decided to record a scene where we see the famous British red telephone box.

Filming

Today we went out and re filmed some of the stage scene, because our first attempt at the stage scene were ok but we couldn't see the main singer moving his lips so it looked like he wasn't singing at all. Even thought we recorded several attempts they were still kind of the same.

That is why today when went out to film we made sure that we can see the singers lips also we did some extra shots that wasn't in our original plan but we just cam up with the idea on the day. overall we recorded more shots than we had intended.

Theory of the Media

Info on the band "The Silent Film Project"

This band is a rock/indie group.

This next part has been taken from Unsigned.com , and this is basically the band talking about them self.

Hailing from the rather picturesque steeltown of Scunthorpe, Silent Film Project are a five piece musical adventure. The quintet draw from many influences covering a broad spectrum, ranging from Simon and Garfunkel to The Dismemberment Plan.

Dual male/female vocals are provided by Paul and Lisa, with Paul also playing acoustic guitar and Lisa shaking and rattling anything she can find, as well as providing glockenspiel. The rhythm department consists of Phill on drums and Jim on Bass, whilst Tom plays guitars.

The project is a few years old and the band have three EPs to their name, and are crafting their sound for a new release in the next six months. The new and as yet unrecorded songs are taking on a bouncier feel which may be something we will be seeing more of in the group in the future.

For now the best way to sample the new material is to catch the band live on one of their regular gigs around the North and Midlands, so amble along to a gig and find out what jangly audio joy these four boys and one girl have to offer your ears. Check the band's official site or their Myspace page to keep up to date with the band on tour.

Time table for filming

Before we started to film we decided to make a timetable showing what we was going to do on each day.

Day	Scene	Location	Cast and Crew	Costumes and Props
Day 1	The first verse of the song	On the stage	The main singer – Myles The two guitarists – Rilwan and Billy and Camera Man – Mohammed.	Indie Clothing. Props – Microphone, two guitars. Video camera and camera stand
Day 2	The chorus and the scenes where we have fun.	St. James Park Oxford Circus and Embankment (South Bank).	Myles, Rilwan, Billy and Mohammed	Casual Clothing Props – Video camera and stand.
Day 3	Bits of the first scene and the chorus.	O2 Arena	Myles, Billy, Rilwan and Mohammed.	Casual Clothing Props – Video camera and stand
Day 4	Parts of the song where a female is involved.	On the stage	Myles, Rilwan, Billy, Mohammed and Rebecca.	Indie Clothing Props – Microphone, two guitars, video camera and stand
Day 5	Second Verse	On the stage	Myles, Rilwan, Billy and Mohammed	Indie Clothing Props – Microphone, two guitars, video camera and stand
Day 6	Second Verse fun scenes	Embankment (South Bank)	Myles, Billy, Rilwan and Mohammed	Casual Clothing Props – Microphone, two guitars, video camera and stand
Day 7	Fun scenes	St. James Park and Central London	Myles, Rilwan, Billy and Mohammed	Casual Clothing Props – Microphone, video camera and stand

So over the next week or so we tried to follow this plan which would help us film.

Information on Copyright

Copyright is basically someone producing something and then saying its copyrighted, which means that no one els can copy their idea as they had it first.

This is another definition of what copyright means:

"A copyright is a set of exclusive rights granted by a state to the creator of an original work or their assignee for a limited period of time upon disclosure of the work. This includes the right to copy, distribute and adapt the work. In most jurisdictions copyright arises upon fixation and does not need to be registered. Copyright owners have the exclusive statutory right to exercise control over copying and other exploitation of the works for a specific period of time, after which the work is said to enter the public domain. Uses covered under limitations and exceptions to copyright, such as fair use, do not require permission from the copyright owner, but all other uses require permission. Copyright owners can license or permanently transfer or assign their exclusive rights to others.

Initially copyright law applied to only the copying of books. Over time other uses such as translations and derivative works were made subject to copyright. Copyright now covers a wide range of works, includingmaps, sheet music, dramatic works, paintings, photographs, architectural drawings, sound recordings, motion pictures and computer programs. The British Statute of Anne 1709, full title "An Act for the Encouragement of Learning, by vesting the Copies of Printed Books in the Authors or purchasers of such Copies, during the Times therein mentioned", was the first copyright statute." (This was copied from Wikipedia)

Filming

Today we was going to film but because of the weather we couldn't go out and film as it was raining. And we couldn't go out to film on any other day as no one in the group was free due to work. Also our main singer was ill.

magazine advert

Digi pak analysis

Presentation1 for media

View more presentations from kibriya55.

Shot List

I will be talking about about my animatic and every shot.

1) Long shot - We would use this so you see all of the band at the begging.
2) Long shot - we will be using this shot so you can see the band on the scooters riding around London
3) Close up - we would use a close up here so you can see the lead signer with the mic
4) Mid shot - to show the band running around in a revolving door
5) Mid shot - of one of the guitarist playing the guitar
6) Long shot - of some of the band members hanging off a tree
7) Mid shot - of the band on the stage
8) Mid shot - band dancing on stairs in central London
9) Long shot - of the band standing in a bridge at a distance and them singing
10) Mid shot - of in the band dancing around in the Underground
11) Close up - of the lead singer again
12) Mid shot - of everyone laughing

The lyrics

These are the lyrics for the song "Singer Song Writer"


I'm offered forty six of the communicators gifts
I've wasted every drop of ink and every borrowed pencil lead
pretending i have seen something that's not been seen before
in the dusty carpet dirty cups and boot prints on my door
forgive me but i don't know what i'm for or against
I've not read what i'm sending to you all but it's yours

Name me after a Van Gogh spillage
I know where to go in the city
to the places that make heroes of the fools
singing stories of their wasted chances broken rules

I've settled every one of my re-occuring arguments
with a fiction that i lifted from the news and the news you brought
of the punches and the salmon that you caught
whilst living in the real world without me
forgive me but i don't know what i've brought to this party
and i'm drunk on things i wouldn't normally drink and broken hearted
I'm a lucky one it's how Willie Nelson started and perhaps
Paul Simon's gonna harmonise with me someday

Mood Board

This is my mood board, and what this shows it what we will be hoping to do or film. So our mood board shows what type of instrument that we will be using and just generally having fun.

Magazine Advert Analysis

This was an ex students magazine advert that i analysed.

Magazine advert analysis on Prezi

I looked at another magazine advert and i highlighted all the key features of this posters.

Magazine advertisement and album cover

I am writing about how certain bands use there album covers in the magazine advert so when people go out to buy there album they'll know what it will look like. They are very similar the only difference is the crayon writing on the covers are a bit different other than that they both have everything the same.

Our Animatic

This is our animatic, what it is basically is that it is our story board and we took pictures of every scene that we was gonna do. The animatic shows what we could potentially do in our music video.

Album cover analysis

Talking about Digipak

At first glance this digipak for "Albert Hammond Jr - Yours to keep" looked like the song was for kids. Then we listened to the song and it changed my opinion completely as the song started to feel like taking certain paths with important people in your life. So in this case it would be going through certain situations with the band.

As you can see they copied the design of the cover to the disk to continue the feel of the cover. And the bunnies on the cover represents each member of the band as there is three of them and if you look closely there is three bunnies on the main cover.

New Email

Because we changed songs we had to ask the new band for permission, and they replied back back within 30 minutes and they said that they were okay with it.

Focus group

We filmed some people but then asked some more people of screen.

Q. How does the song make you fell?
A. upbeat- tap your feet, enthusiastic/fun/light. You can dance to it because it has a steady beat.

Q. What ideas do you get from this song?
A. Boy and girl together, being outside on a sunny day. Couples being happy and silly together.

Q. How often do you go on music channels?
A. Very rarely if at all.

Q. What is your favourite song?
A. David Bowie - life on mars

Q. Name an artist/band that this reminds you of?
A. The smiths - the lead singer. also the band kooks.

From this audience research we found out what people want to see in a music video and what they dont want to see, so from this we have decided to have a girl and a boy singing together. They also said that some music video are too dull and boring so they suggested that we go out and have fun and put that in the music video. They said to record the fun scenes we should go down to Central London.

We will be also looking at other music videos that will be similar to ours for inspiration on what to have on our music video, and that will be rock genre and most of there videos will be about the band having fun.

Treatment

Cast and Crew
The resources that we will need is singers and the main singer will be Billy and the two back ups will be Rilwan and Myles. For the ladies part in the song we still haven't found a female singer that will help us in our music blog.

Equipment

And the equipment that we will need are drums, guitar, and a microphone.

These were some of the equipment that will be needed during the filming of the music scene. 

Location

The place we are going to be filming is in central London, we will be going round to landmarks that everyone knows about make the video as fun as possible. 

This is one of the location that we will be filming outside as it is a Landmark. Also we thing that this is suitable because it would mean that went out to other different locations rather just staying in the hall. 

We also want to go outside the O2 Arena to film, because again we wanted to make our film adventurous and not dull by staying in one place.  We will also need the hall which wasn't hard to find. 

How to increase sales

The way we would increase our sales would be to make the song appealing to everyone by making the video entertaining or by making the song more appealing to everyone. Because people who already like an artist will get there songs whether they like it or not because they are fans. so to make sure that you make sure you appeal to everyone you have to make sure that you sometimes change your style a bit.

Convention of the Genre

 Here are some conventions of the genre are

• Dancing
• Signing
• Back ground dancers
• Story
• Artist singing 
• Costumes
• Body movement 
• instruments
• Microphones 
• lip synching 
• location 

 The dancing can make a difference in the video as it can make the video nice or bad.

Were you film it would be everything because it determines wether the video in nice or not.

The Decision!

Today we had a  group meeting and we was going to talk about what to include in the video. But we couldn't come up with any idea's for it so then as a group we decided to look for a new songs. A song that has a story line to it and we can come up with an idea for it, so we went back onto to unsigned and found a group called "Silent Film Project" and we all agreed on the song, and immediately we had ideas for the song so we knew that was the song to do. So we emailed the group immediately asking their permission and lyrics to the song.

So the only reason we decided to get a new song was because we had no ideas for the cincere Photoshoot.

Info on the Artist Cincere

The artist Cincere is a singer and a song writer as his first ever song was 'I Do' was first  played on Kiss 100 in 2004. It was so good that it has been remixed by someone else with Cincere still in it. Cincere’s WAMI award winning song of the year “Daddy” is a musical masterpiece with the exquisite lilt of a symphony string section. And before when he was young he used to always perform at his local church. Even though Cincere didn't come form a wealthy background he still pursued his ambition to become a world wide artist, in doing so he has had several albums come out. Still he has managed to do well as his record company is called "Armed Force Entertainment" and he is waiting to do an international tour. 

100 greatest music video Top 10

These are the top 10:


10 - Nirvana - Smells like teen Spirit
9 - Madonna - Vogue
8 - The verve - Bitter sweet symphony
7 - Michael Jackson - Billie Jean
6 - Robbie William - Rock DJ
5 - Madonna - Like a prayer
4 - Queen - bohemian rhapsody
3 - A-ha - Take on me
2 - Peter Gabriel - Sledgehammer
1 - Michael Jackson - Thriller

In this Thriller song the girl during this scene was told to just walk straight and then the directors told Michael Jackson to keep 4ft of her and the  dance was just improvised as they walked along.

Most of this song was hand drawn but then they had some bits which was reali life.

This is the song that was placed at number 1

The Email

This is the email that we sent to the artist requesting can we use the song that he made. But when we sent the email we forgot to ask if we can have the lyrics to it as well so we have to try to get the lyrics some how. 

Our song

This is the song that we decided to do a music video for and we had it checked by the teachers and they said it was ok.

We also chose this song because it would appeal to young people.

preliminary music video

To edit our preliminary music video we used Final cut express. and we will be using this software to edit our music video.

100 greatest music video 25-11

25 - Madness - Baggy Trousers
24 - Radio head - No Surprises
23 - Britney Spears - Baby one more time
22 - Justin Timberlake - Cry me a river
21 - Queen - I want to break free
20 - Gorillaz - Clint Eastwood
19 - Madonna - Material Girl
18 - Beyonce - Crazy in love
17 - Blur - Coffee & TV
16 - Out kast - He ya
15 - R.E.M - Everybody hurts
14 - Christine Auguilera - Dirrty
13 - Pink Floyd - Another Brick in the wall
12 - Michael & Janet Jackson - Scream
11 - Cold play - The Scientist

This Michael Jackson video cost $7 million which even to this day is the most expensive video made.

This video caused a lot of problems with the media as some people thought it was too much, this was because she was 20 years old and she dressed up as a school girl.

For this video they wanted to record where he was under water and he tried to hold his breath for a long time but kept on failing. Then finally on the last take he got it right and when the water escaped he had a big smile on him like he succeeded something big.

This song was made after he broke up with Britney Spears and wanted to show his feelings.

100 greatest music video 45-26

45 - Aero Smith - Crazy
44 - Kylie Minouge - Cant get you out of my head
43 - Dire Straits - Money or nothing
42 - Bjork - Oh so Quiet
41 - Spice Girls - Wanna be
40 - Missy Elliot - Get ur freak on
39 - Pulp - Common people
38 - Fat boy slim - weapon of choice
37 - Guns 'n' Roses - November rain
36 - Red hot chili peppers - Give it away
35 - Sinead O'Conner Nothing compares 2U
34 - The white stripes - Fell in live with a girl
33 - U2 - The sweetest thing
32 - Chris Isaac - Wicked girl
31 - Eminem - Stan - Post
30 - Weezer - Buddy Holly
29 - Electrix Six - Gay Bar
28 - Foo Fighters - Learn to Fly
27 - David Bowie - Ashes to Ashes
26 - TLC - Waterfall

This is a Screen shot from Eminem's video Stan and the song is all about a number 1 fan who dedicates his to Eminem.

100 greatest music video 59-46

59 - Abba - Knowing me Knowing you
58 - The Cure - Close to me - This video is unique because it was filmed inside a cupboard
57 - Meatloaf - I'd do anything for love
56 - Eminem - Without me
55 - Fatboy Slim - Praise you
54 - Duff Punk - Around the world
53 - Wham - Club tropicana
52 - Massive attack - teardrops
51 - Run DMC and Aerosmith - Walk this way - it was a battle between the two bands
50 - Paul Simon - You can call me pal
49 - Jamiroquai - Virtual Insanity
48 - Johnny Cash - Hurt - This song was made 6 months before Johnny died
47 - The Prodigy - Fire Starter
46 - Adam and the Ant - Prince Dancing

When they were recording they had people dress up as tourist so no one got suspicious.

In this Eminem video they were trying to mock Batman and Robin.

100 greatest music video 76-60

76 - Beatles- Strawberry fields
75 - Duran Duran - Rio
74 - Wu tang clan - Gravel Pit
73 - Basement Jax - Wheres your head at
72 - Robert Palmer - addicted to love
71 - Bjork - All is about love
70 - The Police - Every breath you take
69 - Frankie goes to hollywood - Two Tribes
68 - Madonna - Ray of light
67 - Beastie boys - Sabotage
66 - Bob Dylan - Subterrian homesick blues
65 - The Aphex - Window licker
64 - Bjork - Human behavior
63 - George Michael - Outside
62 - Blur - Parklife
61 - The Prodigy - Smack my b*tch up
60 - Eurythmics - Sweet dreams

Case Study

Director Jamie Thraves made a short film at University, and he used that short film to get himself in to the filming industry. It worked out well in some way as he made 3 shirt film with a budget of £5000 for each film.

This is how the process worked-

• A commissioner from the record label send the track out to 5-10 different directors
• The directors then each all submit and idea
• At this stage no one is paid
• Then the record label picks the best idea and then chooses that director
• Only then is the director paid

And this is how Jamie Thraves became known as he submitted his idea and they are now known as the two best music video's. 

They are : 

1) Radiohead- Just 

    £100,000 budget 

    filmed in three days

2) Cold play- The Scientist

    £200,000

    filmed in three days

Jamie Thraves most song is for a japanese pop star and the video currently cost £20,000 and that was filmed in two days so one day less than the other two songs he directed.  

How might we measure the success criteria of a music promo video?

• Check how many views it got on YouTube 
• Sales of CD's/Downloads 
• Charts
• How much money it made
• Reviews in newspaper and articles 
• Amount of publicity
• Most viewing of music video now appears to be online
• VMA Awards/ MTV awards

Before people had to wait for there music on TV and may never used to come on but now with the help of the internet people can just go online and search for and find it, so bringing the rating of the music up.

What is the purpose of a music promo video?

• The purpose of it to entertain the video
• promote the video/artist/album 
• advertisement
• Illustrates the song
• Appeals to a visual audience 
• expresses an individual emotions
• Tells a story
• Markets an image
• Persuades audience to buy CD/downloads
• Raises the audience awareness or profile of the artist group
• To make an artistic statement - e.g. Talking head - once in a lifetime.  

What should be on a Magazine advert

The things that you will find is obviously the bands name and there new song, but not only that but you will also find things like star rating. It will also say who gave the rating so for example The Sun could of gave it ratings and maybe the FHM.

it will also have places on where you can buy the song from that maybe itunes or maybe HMV.

Channel 4's 100 greatest music video (89-77)

89 - Smashing pumpkins - Tonight Tonight - 1996

88 - Elton John - I want Love - 2001

87 - Talking heads - Once in a life time - 1981

86 - The Streets - fit but you know it - 2004

85 - Sid Vicious - my way - 1979

84 - The boom town - i don't like Mondays - 1979

83 - Shakes spear sister - Stay - 1992

82 - 50 Cent - In da club - 2003





81 - Ultravox - Vienna - 1981

80 - Radio head - Just

79 - New order - True Faith - 1979

78 - Godley and Cream - Cry - 1985

77 - MC Hammer - U can't touch this - 1990

Channel 4's 100 greatest music video (100-90)

100- Musical Youth, 1982 it was the first black band.

99- Super Grass - Pumping on your stereo, 1999.

98- Brunski beat - Smalltown boy, 1984

97- Corner shop - Brimpull of asher, it was filmed on 2 continents

96 - So Solid Crew - 21 Seconds, 2001 and everybody had 21 seconds to introduce them selfs.

95 - Cardigans - My favourite - 1998

94 - Bonnie Tyler - 1984

93 - Rolling Stones - 1967

92 - Herbie

91 - Specialist - 1981

90 - Pet shop boy - 1991

Getting the music

To get my music i am looking at websites like unsinged.com to find my music because they don't have any copyright music so we wont get in trouble if we use it.  

So far i have found some decent songs that we maybe able to use but because it is RnB we not be aloud to use it.

This is why me and my group are discussing carefully on what song we may want to use.

What factor must be taken into consideration when planing a video?

The factors you need to consider when planing a music video is the type of song it is going to be, and the lenght of the song. You will also need to consider how much money you are going to spend on the music video but in our situation the budget it nothing. where you are going to set the music video and the target audience.

Key things:

• Genre
• Cost management 
• Setting
• Target audience
• Costumes
• Director
• length of song

How can a video be judged to be successful?

A video can be judged by the amount of youtube views it got and how many 'likes' and 'dislikes' its got.

• Good reviews - magazines
• increase in sales - CD, Downloads
• Charts
• MTV video awards 
• Positive words of mouth

Module of Media

                                        Text - Music Video

Audience - Financial transaction 

Institution - Exhibition

                                                            Production

                                                            Development

                                                            Distribution

                                                            Promotion

LMFAO - Party Rock Anthem ft. Lauren Bennett, GoonRock

This is my current favourite music video because that it has a lot of fast paced dancing. Also majority of the lyrics is at a steady pace only for one section it speeds up but them it slows down. This song is very happy and an up lifting song because it set outside with the sun shining.

The Brief

My task this year is to make a music video which is going to last up to 5 minutes. And i am going to be working in a group. Also part of my coursework i will need to create a 'digipak' which is a cover for a CD and also a magazine 'digipak'.